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Maritime Logistics Globalisation and the rapid increase in world trade have contributed to greater demand for international transport and logistics and, consequently, the expansion of the maritime industry. This title examines the advanced devel[...]
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Questionnaire design: how to plan, structure and write survey material for effective market research
Questionnaires are vital for the market researcher: they draw accurate information from respondents; give structure to interviews; provide a standard form on which facts, comments and attitudes can be recorded; and facilitate data processing. Qu[...]
