Kemkes R.J., Akerman S. (2019). Meeting people where they are: instilling familiarity to increase demand in a rural local food market. Journal of rural studies, 01/12/2019, vol. 72, p. 116-124.
https://doi.org/10.1016/j.jrurstud.2019.10.027
https://doi.org/10.1016/j.jrurstud.2019.10.027
Titre : | Meeting people where they are: instilling familiarity to increase demand in a rural local food market (2019) |
Auteurs : | R.J. Kemkes ; S Akerman |
Type de document : | Article |
Dans : | Journal of rural studies (vol. 72, December 2019) |
Article en page(s) : | p. 116-124 |
Langues : | Anglais |
Langues du résumé : | Anglais |
Catégories : |
Catégories principales 08 - ALIMENTATION ; 8.1 - Consommation Alimentaire. ComportementThésaurus IAMM SYSTEME ALIMENTAIRE ALTERNATIF ; MILIEU RURAL ; PRODUIT REGIONAL ; PETITE EXPLOITATION AGRICOLE ; COLLECTIVITE RURALE ; ECONOMIE RURALE ; EXPORTATION ; CONSOMMATEUR ; COMPORTEMENT DU CONSOMMATEUR ; CONSOMMATION ALIMENTAIRE ; PROXIMITE |
Résumé : | Local food markets in relatively remote rural areas face challenges different from those adjacent to urban centers. Between 2007 and 2012, counties in or near urban centers experienced an increase in direct-to-consumer sales, while others did not. And overall demand for local is concentrated in more urban areas (Low et al., 2015). Even in rural places where consumers demonstrate a demand for local food, the size of the consumer market is often not large enough to support small farms (Biermacher et al., 2007). The impetus, then, is for producers to export to distant urban markets. Doing so means that rural communities are potentially losing out on the benefits of import substitution, rural wealth creation (Jablonski et al., 2016), and the health benefits of a local food diet (Abazs et al., 2010). Jablonski et al. (2016) call attention to the need to understand local food markets in remote rural areas differently from those surrounding urban centers. In this paper, we propose an approach for how to instill familiarity between producers and consumers to increase demand and access to local food in this context. |
Cote : | Réservé lecteur CIHEAM |
URL / DOI : | https://doi.org/10.1016/j.jrurstud.2019.10.027 |