Fabbrizzi S., Alampi Sottini V., Cipollaro M., Menghini S. (2021). Sustainability and natural wines: an exploratory analysis on consumers. Sustainability, 15/07/2021, vol. 13, n. 14, p. 1-13.
https://doi.org/10.3390/su13147645
https://doi.org/10.3390/su13147645
Titre : | Sustainability and natural wines: an exploratory analysis on consumers (2021) |
Auteurs : | S. Fabbrizzi ; V. Alampi Sottini ; M. Cipollaro ; S. Menghini |
Type de document : | Article |
Dans : | Sustainability (vol. 13, n. 14, July 2021) |
Article en page(s) : | p. 1-13 |
Langues : | Anglais |
Langues du résumé : | Anglais |
Catégories : |
Catégories principales 10 - INDUSTRIES ; 10.9 - VinThésaurus IAMM INDUSTRIE DU VIN ; VIN ; COMPORTEMENT DU CONSOMMATEUR ; PRODUIT DU TERROIR ; DURABILITE ; AGRICULTURE ALTERNATIVE ; REPRESENTATION SOCIALE ; ITALIE |
Résumé : | Wine production and consumption in Italy have a long tradition strongly linked to conventional products. Because of these market dynamics, the Italian wine industry has strongly increased the production of organic wines, as well as that of biodynamic and natural wines. Based on a qualitative survey of 210 wine consumers, this study explores the motivations which move the interests of consumers for the consumption of natural wine. The aim of the study is to verify if and how sustainability inspires demand. Considering the scarcity of studies on natural wines this research aims to provide a cognitive framework capable of giving a social representation of natural wine from the consumers side, although not reaching a generalizable result. |
Cote : | En ligne |
URL / DOI : | https://doi.org/10.3390/su13147645 |